{"id":5611,"date":"2020-06-23T13:38:58","date_gmt":"2020-06-23T11:38:58","guid":{"rendered":"https:\/\/docs.reybex.com\/kb\/shopware-seo-die-wichtigsten-massnahmen\/"},"modified":"2020-09-02T17:02:22","modified_gmt":"2020-09-02T15:02:22","slug":"shopware-seo","status":"publish","type":"manual_kb","link":"https:\/\/docs.reybex.com\/tr\/kb\/shopware-seo\/","title":{"rendered":"Shopware SEO"},"content":{"rendered":"\n

\u00dcr\u00fcnlerinizin \u0130nternet’te bulunmas\u0131n\u0131 kolayla\u015ft\u0131rarak sat\u0131\u015f f\u0131rsatlar\u0131n\u0131z\u0131 art\u0131r\u0131n.<\/p>\n\n\n\n

Reybex’te SEO verilerinin nas\u0131l olu\u015fturulaca\u011f\u0131n\u0131 Reybex’teki web ma\u011fazas\u0131 i\u00e7in \u00e7ok dilli SEO verilerini koruyun<\/a><\/strong> dok\u00fcmantasyonunda bulabilirsiniz. <\/p>\n\n\n\n

Bu yaz\u0131 yaln\u0131zca Shopware ma\u011fazan\u0131z i\u00e7in SEO verilerinizin optimizasyonu ile ilgilidir.<\/p>\n\n\n\n

Arama motoru optimizasyonu (SEO) giri\u015flerinin yard\u0131m\u0131yla, \u00fcr\u00fcnlerinizin internetteki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc ve bulunabilirli\u011fini art\u0131r\u0131rs\u0131n\u0131z. Anahtar kelimelerinizi, meta ba\u015fl\u0131klar\u0131n\u0131z\u0131 ve meta a\u00e7\u0131klamalar\u0131n\u0131z\u0131 do\u011frudan reybex’teki \u00fcr\u00fcn y\u00f6neticinizde koruyun. Bu, ma\u011fazalar\u0131n\u0131z\u0131n her birinde manuel olarak ayarlanan giri\u015flere k\u0131yasla size zaman ve emek tasarrufu sa\u011flar. Ayr\u0131ca farkl\u0131 dillerde SEO verilerini girme se\u00e7ene\u011finiz de vard\u0131r.<\/p>\n\n\n\n

Uyar\u0131:<\/strong> \u00c7ok fazla SEO verisi girmeyin. Sadece ger\u00e7ekten alakal\u0131 olanlar\u0131 adland\u0131r\u0131n. 4-5’ten fazla olmamal\u0131d\u0131r. Bu konuda \u00fcr\u00fcn a\u00e7\u0131klaman\u0131z\u0131 optimize etmelisiniz. \u00d6rne\u011fin Google Trendler, Google Suggest (Google ile bir terim girin ve arama alternatifi olarak nelerin g\u00f6r\u00fcnt\u00fclendi\u011fini g\u00f6r\u00fcn) veya Google Anahtar Kelime Planlay\u0131c\u0131 (Google AdWords’\u00fcn bir par\u00e7as\u0131) ile ara\u015ft\u0131rman\u0131n yard\u0131mc\u0131 oldu\u011fu yerdir.<\/p>\n\n\n\n

Google i\u00e7in en \u00f6nemli \u015fey meta ba\u015fl\u0131kt\u0131r (Google botlar\u0131 tarar). Daha sonra, meta a\u00e7\u0131klamalar (kullan\u0131c\u0131lar tarar), \u00e7\u00fcnk\u00fc bunlar Google botlar\u0131 i\u00e7in bir \u00f6nizleme olarak g\u00f6r\u00fcnt\u00fclenir.
<\/p>\n\n\n\n

Anahtar kelimeler ve reklam canland\u0131r\u0131c\u0131 \u00f6\u011feler bir arada kullan\u0131lmal\u0131d\u0131r. Ba\u015flang\u0131\u00e7taki kelimeler Google’da en \u00f6nemli olanlard\u0131r. Ba\u015fl\u0131k, 55 karakterden (bo\u015fluklar dahil) fazla olmamal\u0131d\u0131r.<\/p>\n\n\n\n

Meta a\u00e7\u0131klama nesneyi a\u00e7\u0131klar. 165 karakterden (bo\u015fluklar dahil) fazla olmamal\u0131 ve AIDA ilkesine (dikkat, ilgi, arzu, eylem) g\u00f6re yap\u0131land\u0131r\u0131lmal\u0131d\u0131r.<\/p>\n\n\n\n

\u0130\u015fin p\u00fcf noktas\u0131, ba\u015fl\u0131\u011fa en \u00f6nemli anahtar kelimeleri dahil etmek ve ard\u0131ndan a\u00e7\u0131klamaya eklemektir. Bu, yaln\u0131zca en \u00f6nemli anahtar kelimelerin yer ald\u0131\u011f\u0131 de\u011fil, ideal olarak t\u00fcm kelime alanlar\u0131n\u0131n da kapsand\u0131\u011f\u0131 web sitesinin i\u00e7eri\u011fiyle (\u00fcr\u00fcna\u00e7\u0131klamalar\u0131) \u00e7ak\u0131\u015fmal\u0131d\u0131r. Google bunu her durumda tarar ve onunla alaka d\u00fczeyini hesaplar.<\/p>\n\n\n\n

Ayr\u0131ca sayfa i\u00e7i optimizasyonlar da vard\u0131r. \u00d6nemli rol oynarlar ancak bu ma\u011fazan\u0131z\u0131n teknik haz\u0131rl\u0131\u011f\u0131yla da ilgilidir. Bu, ma\u011faza y\u00f6neticinizin a\u015fina olmas\u0131 gereken olduk\u00e7a geni\u015f bir aland\u0131r.<\/p>\n\n\n\n

K\u00fc\u00e7\u00fck not:<\/strong> \u00dccretli reklamlar olmadan, Google’\u0131n s\u0131ralamas\u0131nda \u00fcst s\u0131ralarda yer almas\u0131 zordur \u00e7\u00fcnk\u00fc her zaman Google reklamc\u0131l\u0131\u011f\u0131na yat\u0131r\u0131m yapanlarla rekabet edersiniz ve elbette tercih edilirler. Bu ama\u00e7la Google AdWords, Google Al\u0131\u015fveri\u015f reklamlar\u0131na giri\u015f se\u00e7ene\u011fi sunar. Ayr\u0131ca belirleyici olan alan\u0131n ya\u015f\u0131 (g\u00fcvenilirlik), di\u011fer sitelerden gelen ba\u011flant\u0131lar, her zaman g\u00fcncel i\u00e7eriktir (sitede bir \u015feyler, \u00f6rne\u011fin bir blog ile hareket etmek zorundad\u0131r).

\u0130pucu: <\/strong>Rakiplerin meta verilerine bak\u0131n (sayfaya sa\u011f t\u0131klay\u0131n, “Sayfa kaynak metnini g\u00f6ster” i se\u00e7in) ve basit\u00e7e sayfan\u0131za daha iyi \u015fekilde uygulay\u0131n. Dikkat: kopyalamay\u0131n!<\/strong><\/p>\n\n\n\n

Sonu\u00e7land\u0131r\u0131lacak ba\u015fka bir ipucu:<\/strong> OneProSeo ile sayfan\u0131z\u0131 optimizasyon derecesine g\u00f6re kontrol edebilirsiniz: https:\/\/www.advertising.de\/oneproseo\/<\/a> burada genel sayfa yap\u0131s\u0131n\u0131n ba\u015fl\u0131\u011f\u0131, a\u00e7\u0131klamas\u0131, ba\u015fl\u0131k yap\u0131s\u0131 ve y\u00f6nleri vb. g\u00f6rebilirsiniz<\/p>\n","protected":false},"author":19,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","manualknowledgebasecat":[468,556],"manual_kb_tag":[],"_links":{"self":[{"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/manual_kb\/5611"}],"collection":[{"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/manual_kb"}],"about":[{"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/types\/manual_kb"}],"author":[{"embeddable":true,"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/users\/19"}],"version-history":[{"count":5,"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/manual_kb\/5611\/revisions"}],"predecessor-version":[{"id":7405,"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/manual_kb\/5611\/revisions\/7405"}],"wp:attachment":[{"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/media?parent=5611"}],"wp:term":[{"taxonomy":"manualknowledgebasecat","embeddable":true,"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/manualknowledgebasecat?post=5611"},{"taxonomy":"manual_kb_tag","embeddable":true,"href":"https:\/\/docs.reybex.com\/tr\/wp-json\/wp\/v2\/manual_kb_tag?post=5611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}